1,1,2,2-tetrakis-(4-bromo-phenyl)-1,2-bis-(4-chloro-phenyl)-ethane | 854222-30-3

• 分子结构分类: 有机化合物 - 苯类化合物 - 苯和取代衍生物
• 英文名称: 1,1,2,2-tetrakis-(4-bromo-phenyl)-1,2-bis-(4-chloro-phenyl)-ethane
• 英文别名: 1,1,2,2-Tetrakis-(4-brom-phenyl)-1,2-bis-(4-chlor-phenyl)-aethan
• CAS: 854222-30-3
• 化学式: C₃₈H₂₄Br₄Cl₂
• 分子量: 871.131
• InChiKey: WIBBNEHSOZGABA-UHFFFAOYSA-N

计算性质

• 辛醇/水分配系数(LogP)：
  13.41
• 重原子数：
  44.0
• 可旋转键数：
  7.0
• 环数：
  6.0
• sp3杂化的碳原子比例：
  0.05
• 拓扑面积：
  0.0
• 氢给体数：
  0.0
• 氢受体数：
  0.0

反应信息

• 作为反应物：
  描述：

  1,1,2,2-tetrakis-(4-bromo-phenyl)-1,2-bis-(4-chloro-phenyl)-ethane 生成 4,4'-dibromo-4''-chloro-trityl
  参考文献：
  名称：

  Organizational Buying and Advertising Agency-Client Relationships in China

  摘要：

  The 1980s and 1990s have seen the development of an interesting, diverse, and relevant body of literature on the advertising agency-client relationship. In recent times, an area of focus has been the application of organizational buying behavior principles to companies that are purchasing advertising services from advertising agencies. However, little is known about the application of such theories in the context of a developing country. After examining the literature relating to China's advertising industry and the application of organizational buying behavior principles in the advertising industry, this article reports on a survey of 200 firms in Shanghai. The results unexpectedly show that advertising agency power in the campaign development process is not related to the nature of the advertising task (new task, modified rebuy, straight rebuy) at hand. In addition, bottom-up processes give agencies the weakest pourer, and the client buying process is dominated by marketers, the salesforce, and public relations, with top managers the primary deciders.

  DOI：

  10.1080/00913367.2001.10673638
• 作为产物：
  描述：

  4,4'-dibromo-4''-chloro-trityl chloride 生成 1,1,2,2-tetrakis-(4-bromo-phenyl)-1,2-bis-(4-chloro-phenyl)-ethane
  参考文献：
  名称：

  Organizational Buying and Advertising Agency-Client Relationships in China

  摘要：

  The 1980s and 1990s have seen the development of an interesting, diverse, and relevant body of literature on the advertising agency-client relationship. In recent times, an area of focus has been the application of organizational buying behavior principles to companies that are purchasing advertising services from advertising agencies. However, little is known about the application of such theories in the context of a developing country. After examining the literature relating to China's advertising industry and the application of organizational buying behavior principles in the advertising industry, this article reports on a survey of 200 firms in Shanghai. The results unexpectedly show that advertising agency power in the campaign development process is not related to the nature of the advertising task (new task, modified rebuy, straight rebuy) at hand. In addition, bottom-up processes give agencies the weakest pourer, and the client buying process is dominated by marketers, the salesforce, and public relations, with top managers the primary deciders.

  DOI：

  10.1080/00913367.2001.10673638